Putting WOW Into Dairy Foods

 

Check out this 15-minute WEBINAR on refrigerated and frozen dairy dessert trends. Flavors are trending toward familiarity, while factors such as spiciness and texture are making a splash. 

Mintel data reflects the latest on these flavor trends:

• 48% of U.S. consumers say desserts and confections with familiar flavors are best
• Half of U.S. consumers say texture is an important part of the overall experience of eating desserts
• 24% of U.S. consumers say sweet, hot or smoked flavors would encourage them to try a dessert or confection
• FUN FACT: 25% of US consumers have never heard of cardamom and 21% haven’t heard of marzipan