Today is World Food Day 2020. It marks the 75th anniversary of the Food and Agriculture Organization of the United Nations in an exceptional moment as countries around the world deal with the widespread effects of the COVID-19 pandemic.
While there are more days than not when I cannot think about tomorrow because it stresses me out, it is essential that dairy foods manufacturers think ahead in order to provide nutrition for an anticipated population of 10 billion by 2050. Global warming is real and it’s impacting agriculture right before our eyes. Some regions are experiencing increased heat and drought, while others have flooding and large, damaging storms. Agricultural lands are at risk with both scenarios, which is why we must do our part to improve the ecosystem. It all comes down to the soil.
Maple Hill Creamery recently sponsored a media viewing of the new documentary “Kiss The Ground” at a pop-up drive-in theater in Chicago. Narrated by Woody Harrelson, the film details how regenerative agriculture has the potential to balance the earth’s climate, restore lost ecosystems and feed the world.
Dairy cows are an important part of the regenerative agriculture movement. Implementing regenerative practices on dairy farms requires a holistic approach to managing land, cows and manure.
- Fresh and high quality. A key opportunity is consumer desire for high-quality animal proteins.
- Stretching purchases. Consumers facing financial uncertainty are seeking ways to make protein last longer for their families, which means saving money and making fewer trips to the store.
- Ethically Raised Animals. Consumers continue to express concern about supporting industrial scale farms but they don’t want to give up easy, affordable animal proteins. This means they want easy access and easy to prepare with a solid nutrition profile.